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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

In a groundbreaking move that is reshaping the culinary landscape, Mirazur, the acclaimed three-Michelin-star restaurant led by Chef Mauro Colagreco, has achieved a historic milestone. After over a year and a half of rigorous assessments, Mirazur has become the first three-star Michelin restaurant globally to receive the coveted B Corp™ certification. This prestigious label, symbolizing high standards of social and environmental performance, marks a new era for fine dining and sustainability.

Mirazur’s Sustainability Journey

Mirazur’s ascent to becoming a B Corp™ certified establishment is a testament to its unwavering commitment to sustainability and ethical gastronomy. Under the guidance of Chef Mauro Colagreco, Mirazur has consistently set new benchmarks in the culinary world. The restaurant’s accolades include:

World’s Best Restaurants (2019): Recognized as one of the finest dining experiences worldwide.

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

Zero-Plastic Certification (2020): Pioneering efforts in eliminating plastic use.

Michelin Green Star (2020): Honored for exceptional sustainable practices.

UNESCO Goodwill Ambassador for Biodiversity (2022): A role highlighting Colagreco’s dedication to preserving biodiversity.

The B Corp™ certification is a crowning achievement that underscores Mirazur’s commitment to integrating environmental and social responsibility into its operations, setting a new standard for high-end dining establishments.

The B Corp™ Certification: A Gold Standard for Ethical Business

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

The B Corp™ label, conferred by the American non-profit B Lab, represents a rigorous standard for businesses committed to positive social and environmental impact. To attain this certification, companies must meet stringent criteria across various domains:

Social and Environmental Performance: Demonstrating responsible practices and impact.

Accountability: Ensuring transparency and ethical operations.

Legal Requirements: Amending corporate governance to include a commitment to public benefit.

The certification process involves:

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

1. B Impact Assessment: An in-depth evaluation with approximately 250 questions covering:

Governance: Ethical practices and transparency.

Employees: Fair treatment, well-being, and professional growth.

Community: Diversity, local impact, and community engagement.

Environment: Resource management, sustainability, and waste reduction.

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

Customers: Value provided and satisfaction.

Business Model: Innovation and evolving impact.

2. Review and Interview: Analysis by a B Lab expert and an individual interview to verify compliance.

3. Legal Adjustments: Incorporating a public benefit commitment into the company’s legal framework.

The B Corp™ movement is a continuous improvement process, requiring reassessment every three years to ensure adherence to evolving standards.

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

The Essence of Circular Gastronomy

Chef Mauro Colagreco’s philosophy of circular gastronomy, integral to Mirazur’s operations, is rooted in a profound respect for the environment and a commitment to sustainable dining practices. Circular gastronomy focuses on:

Respect for Nature: Making environmentally friendly choices and supporting biodiversity.

Local and Seasonal Ingredients: Using ultra-fresh, organic, and biodynamic produce to minimize environmental impact.

Soil Health: Enhancing soil vitality through sustainable practices.

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

Preservation of Biodiversity: Cooking methods that maintain plant and animal diversity.

Waste Management: Emphasizing the use of all parts of ingredients, recycling, and eliminating single-use plastics.

Community Engagement: Supporting and educating local communities.

Carbon Footprint Reduction: Implementing practices to offset carbon emissions.

Colagreco’s approach extends beyond Mirazur to his other ventures, such as Mitron Bakery, La Pecoranegrа, and Carne, showcasing that sustainable practices can be applied across diverse dining concepts.

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

The Significance of Mirazur’s Achievement

Mirazur’s B Corp™ certification is a landmark moment in the culinary world. It sets a new precedent for fine dining, illustrating that culinary excellence can coexist with robust environmental and social responsibility. This achievement challenges other prestigious restaurants to embrace similar standards, fostering a shift towards more sustainable practices in the industry.

The certification not only highlights Mirazur’s innovative approach to gastronomy but also serves as a beacon for the future of dining. By adopting sustainable practices and demonstrating a commitment to social impact, Mirazur proves that it is possible to achieve excellence while safeguarding the planet.

A Vision for the Future

The B Corp™ certification and Colagreco’s circular gastronomy philosophy represent a broader shift towards a more responsible and sustainable food industry. As the global food sector faces the challenges of climate change and resource scarcity, the principles embodied by Mirazur offer a roadmap for positive change.

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“Let’s Eat Without Eating the Planet”: Mirazur’s Historic B Corp™ Certification

Mirazur’s pioneering achievement emphasizes that the future of dining lies in harmonizing culinary artistry with environmental stewardship. By embracing these values, we can create a food system that not only delights the senses but also preserves the planet for future generations.

In celebrating Mirazur’s groundbreaking accomplishment, we are reminded that the choices we make in the kitchen have far-reaching implications. With innovative approaches like those championed by Mauro Colagreco, we can indeed savor exceptional cuisine without compromising the health of our planet.

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